A complete rebrand and website redesign for an eco-friendly lifestyle brand focused on sustainable living and ethical consumption.
The Eco Lifestyle brand needed a complete transformation to better connect with their audience and communicate their values of sustainability and ethical consumption. Our team conducted extensive research to understand their target market and competitive landscape. We developed a comprehensive brand strategy that positioned them as leaders in the eco-friendly space. The rebrand included a new visual identity with a nature-inspired color palette, custom typography, and organic iconography. We designed and developed a fully responsive website with enhanced e-commerce capabilities, improving user experience and conversion rates. The result was a cohesive and impactful brand presence that resonated with environmentally conscious consumers and strengthened the company's market position.
Sustainable Consumer Goods
January 2023 - April 2023
The redesigned website saw a significant boost in organic traffic through improved SEO and user experience.
The new e-commerce experience resulted in substantially higher conversion rates across all product categories.
The rebrand helped the client win a prestigious industry award for sustainable business practices.
"Boldcraft truly transformed our brand. They understood our mission and values, and translated them into a visual identity that resonates deeply with our customers. The website has exceeded our expectations in both aesthetics and performance."
Emma Richardson
Founder & CEO, GreenPath Living
